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Poll: Because of the pandemic, we buy groceries less, but more

Poll: Because of the pandemic, we buy groceries less, but more

The food sector has proven resilient in the face of the pandemic. Euromonitor International data shows that sales of the food industry in 2020 fell by just 0.9%. On an annual basis, total retail sales declined 6.7% during the period. In previous years, the food industry had grown at an average rate of 2.7%. every year.

The outlook for sales of food products for the coming years is positive. It assumes an average increase of 2.5%. Annually in the years 2021-2025 – said Magdalena Froczak, Head of Commercial Sector at CBRE.

A study commissioned by CBRE showed that the pandemic changed the shopping habits of Poles, which was confirmed by 44 percent. responders. First of all, it’s contributed to the fact that we shop less, but more often. This applies to 51 percent. Among the people who changed the way they buy food. 36 percent of consumers shop less often. 22 percent of survey respondents admitted that they buy online more often in the event of a pandemic. In addition, every fifth consumer admits that they currently shop primarily at discounts, 11 percent. Mostly choose local stores.

The vast majority of Poles (87%) indicate that they spend up to PLN 1,000 per month on food. Of those, 44 percent. He spends up to 500 PLN per month in his home on grocery shopping, while he spends 43 percent. Of the respondents spend between PLN 500 and PLN 1,000 per person. Only 13 percent. Customers spend more on food.

Most respondents did not notice increased spending on food in the pandemic (71%). And 19 percent indicated that expenditures had increased. Consumers, and every tenth person cut them down.

According to CBRE, in recent years (2016-2019), the share of the food industry in detailing the share of the food and non-food sectors in total fixed retail sales has been stable and reached 58%. In 2020, it rose to 61 percent. The result of two factors: the good state of the food sector despite the uncertainty in the retail market and the temporary decline in sales in other industries.

– The decrease in the turnover in the non-food industries resulted, among other things, from the verification of needs in the new conditions. Reducing social contacts, working from home or no private events has negatively affected sales in the fashion industry, and restrictions on the operation of restaurants, cafes, hotels and cinemas have significantly reduced turnover in the catering and entertainment sector. The same factors mean that Poles often prepare their meals at home, having previously obtained food products – explains Frątczak.

CBRE reports that in 2021, a gradual stabilization of market shares is expected due to the increase in sales results of other retail industries.


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