The American company announced that it will adhere to all the guidelines indicated by the European authorities. Although the new iPhone will receive a USB-C port, the leaders of the tech giant do not spare bitter words about the European Union.
Work to introduce “one charger for everything” and reduce the volume of e-waste in the European Community has been going on for several years. Last year, we reported on preliminary arrangements made by MEPs and further work in Parliament, which was due to lead to the adoption of the necessary directive – this was announced in June and declared that EU citizens “will no longer need a different device.” A fee is charged with every purchase of new equipment. As we can guess, one company that does not like the new arrangements is Apple.
During his speech at the WSJ Tech Live conference, Greg Joswiak, Apple’s chief representative and chief marketing officer, was asked when we can expect the introduction of USB-C to iPhones. I admit it Apple “has no choice” and “will have to adapt” to the new directive. At the same time, he confirmed that all phones and tablets of European customers will have an air-conditioned outlet by the fall of 2024 – the company representative did not want to answer, however, whether equipment with this particular port would be sold outside Europe. union.
Apple owners are highly critical of the new rules and say the company is being forced to make changes. As Joswiak emphasized, the company has always gone its own way and trusted its engineers, and the introduction of USB-C could only add to the waste problem and annoy Apple device users. The representative did not reveal whether there are some plans to circumvent the new standard and offer a different solution.
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